OUR APPROACH
Discover how our structured online and on-the-ground processes help you confidently enter and succeed in China — explore our approach and start your strategy today.
CROSS-BORDER BRAND EXPOSURE & GROWTH
Track A focuses on helping foreign brands, influencers, and organizations gain visibility, traction, and long-term growth in China by leveraging local networks, cultural insight, and on-the-ground execution.
Who this is for
✓ Foreign brands entering or expanding in China
✓ Entertainment, lifestyle, and consumer brands
✓ Venues, creators, influencers and agencies seeking China exposure
✓ Companies needing local partnerships and execution
Process Overview:
01
DISCOVERY & FIT CHECK
✓ Define goals, audience, and feasibility
Outcome: Clear go / no-go direction
04
ACTIVATION & EXECUTION
✓ Launch exposure through content
Outcome: Real market visibility
02
MARKET TRANSLATION & POSITIONING
✓ Adapt messaging for China market
Outcome: China-ready brand positioning
05
LAUNCH, MEASURE & OPTIMIZE
✓ Analyze response and refine strategy
Outcome: Scalable growth direction
03
ASSET DEPLOYMENT
✓ Activate partners, creators, platforms
Outcome: Execution-ready activation plan
06
RETAINER & SCALE (OPTIONAL)
✓ Ongoing partnerships and expansion
Outcome: Sustainable market presence
RELOCATION ASSISTANCE FOR PROFESSIONALS
Who this is for
✓ Professionals hired by China-based companies
✓ Internal transfers and corporate relocations
✓ Consultants, creatives, managers, and operators
✓ Individuals with signed offers relocating to China
Process Overview:
01
RELOCATION ASSESSMENT
✓ Review role, city, and timeline
Outcome: Personalized relocation roadmap
04
TRANSITION SUPPORT SESSION
✓ First-week and first-month planning
Outcome: Independent daily operation
02
WORKPLACE ORIENTATION
✓ Understand culture and expectations
Outcome: Pre-arrival confidence
05
OPTIONAL ONGOING SUPPORT
✓ Early-stage troubleshooting
Outcome: Stability after arrival
03
SETUP STRATEGY
✓ Visa, housing, banking guidance
Outcome: Smooth relocation process
TEACHERS & ASPIRING EDUCATORS
Who this is for
✓ Teachers seeking roles in China
✓ Educators preparing for interviews
✓ Teachers already hired and relocating
✓ First-time or returning China teachers
Process Overview:
01
PROFILE REVIEW
✓ Evaluate experience and goals
Outcome: Interview and relocation plan
04
POST-SESSION INTERVIEW PACKAGE
✓ Refined answers and checklist
Outcome: Consistency across interviews
02
INTERVIEW PREPARATION
✓ Structured responses and expectations
Outcome: Confident interview positioning
05
RELOCATION GUIDANCE
✓ Visa, housing, and daily life setup
Outcome: Smooth transition
03
LIVE ROLE PLAY
✓ Realistic mock interview
Outcome: Interview readiness
06
OPTIONAL CONTINUED SUPPORT
✓ Early-stage arrival check-ins
Outcome: Confidence and stability